PG Dating software - Niche themes

How to make SEO settings on your dating site

SEO is an important step in site promotion. To make your dating site visible for search engines it’s necessary to put the site content. The most importanttexts from the point of view of search engines are title, description and keywords. If you plan to launch your site based on the PG Dating Pro, you need to configure SEO module, included in all versions of the software.

Well, how tomake the necessarySEOsettings:

1.Set up meta tags for the site pages

First of all, add meta tags (Title, Description and Keywords) to every page of your website to let web crawlers collect this information and later display it in search results.

To do that, log in as a site administrator -> go to Settings -> Site -> SEO settings. In this section you can add and edit meta tags for all language versions on your site. Just select the appropriate language in the drop-down menu and fill in the Title, Description and Keywords fields.

Global/General settings apply to all site pages by default unless you indicate individual meta tags for particular pages, such as index page, homepage, photo gallery, new faces, contact us page and others.

Keep in mind that an appropriate Title and Description will not only help your site members and visitors navigate your dating site, but they will also allow your site to rank higher in search results.

Title: Make your page titles attractive and add keywords or key phrases relevant to your website idea. Recommended title length is 70 symbols.

Description: Search engines can use descriptions to show in site snippet. Text should be coherent, appealing and easy to understand. Try to use a maximum of 156 symbols because that is the amount which Google shows in search results. The more appealing your text, the more chances that people will go for what it describes.

Also,do not forget to use keywords in description, the best place is at the beginning of the texts.

Keywords:Keywords should display the main content of the page. There are no formal restrictions on the amount of keywords that you can use per page, but we recommend no more than 10-12 keywords per page. At the present time keywords do not play any significant role in site ranking; however, they are in the list of 200+ Google ranking factors.

Tips:

- Make sure your titles and descriptions attract attention.

- Try to create titles and descriptions that never repeat on another pages. Instead, lay emphasis on special features and on the special role of every particular page. 

- Before you start search engine optimization, pin down the semantic core queries (semantic kernel) for your dating site promotion. To do that, compile a list of search queries that you would like your website to be found by. We can recommend a Google keyword tool to help you with that: https://adwords.google.com/o/KeywordTool.

2.Make site URLs SEO-friendly

SEO-friendly URLs are the second important option to consider. PG Dating Pro supports a mod_rewrite module to let each site administrator edit URLs for the site pages. In order to do that, log into the administration panel -> go to Settings -> Site -> SEO settings -> activate the checkbox “Use advanced SEO module features on the site”:

Example:

In this case the contact page on your website will be available under link http://www.yourdomain.name/en/contact-us/ (where /en/ is language version indicator by the way).

Try to use keywords in URLs because they are highlighted in search results by search engines as well.

Do not forget to save the changes.

3.Set up your site location if necessary

If you plan to promote your dating website in a single country, region or city, there is a tool for that. Simply log in as a site administrator -> go to Settings -> Site -> Maps & Countries -> Countries -> Select location type.

For example:

Your site members will not need to select United States first; they will be able to start with the US as a default selection and then proceed to indicate their city/town within the selected state.

Additionally, you can display quick links to member’s search results by location on the main page of your website. To do that, get back to SEO settings -> Users locations and activate checkbox “Use location links at the bottom of index page of my site”.

This is what site visitors will see at the bottom of the main page:

Clicking upon any such link will bring you to ready member’s search results, as in http://www.yourdomain.com/en/locations-Miami-Florida-United-States (mind the text in URL name ‘locations’).

4. Set up a site analytics code

a) Google analytics

Open source Dating Pro software offers a built-in solution for placing Google Analytics codes onto your dating website. All you need to do to start tracking your site members’ activities is to insert your GA account ID in site administration panel. Go to Settings -> Site -> Administrator settings -> Google Analytics, and put your Google Analytics account ID.

b) Other tracker service (Manual tracker)

If you have HTML code from another counter, add it into Manual Tracker field, in the same section.

After these settings you need tofill the site content, i.e. user profiles, post news online, success stories and so on. The main thing is that the content should be original andhelpful to your site users.

Savvy search engine optimization is essential for every site to work smoothly and to be a success. Once you are done with optimizing your site content and structure, you can count on steady traffic from search engines.It is important that you keep the promotion going as well, and you will see a continuous flow of visitors coming to your dating website.

Create your Own Dating Website for Pet Lovers

If you have some time and creative energy to spare, think about starting a website that will help people unite and bring together people who share the same interests as you. If you love animals, you can build a place where you and people like you will be able to meet, look at and rate each other’s photos and photos of their pets. You will also be able to communicate, offer good piece of advice, check related news, even check pet horoscopes, and more. All of these and other features are available to you with the ready PHP dating solution by Pilot Group.

The software solution is called PG Dating Pro, and it provides all necessary features for you and your site fellows to work with. Contact our friendly support team to have your site up and running in hours. Installation is free; also we provide guidance along the way as well as hosting services and design / logo creation.

Check out our blog for inspiration, learn about new trends or how you can do this or that trick with the website. Among our most recent articles you will find search engine optimization tips and tricks and general rules of optimizing your website for search engines, to make it stand out and to earn a higher search rank in search engines.

Adjusting your website to a particular niche can seem tricky at first, but you will feel more confident after you learn the basics.

First of all, you have an idea and you are going to convert your idea into site setup, modifications and improvements, and so on. With this knowledge, you will be able to adjust your Dating Pro-based site to any niche idea in the world.

In this article we will advise you on how to adjust a website to the niche idea of bringing together pet lovers.

Website appearance

People always pay attention to the looks first before going deeper into details and learning about functionality. You may want your website to not necessarily strike the eye, but to reflect the idea of your niche and to give visitors immediate sense of understanding. It is important that you provide information, and with Dating Pro site building script you can do it not only with texts, but with the pictures and other illustrations as well.

You can easily replace standard images with your own images, post images into slider or display them as main banner on your landing page, upload one background image or several background images and have them replace each other automatically! All these options are available in the administration panel of your website. So, step one would be adding images of pets (like cats and dogs) into the slider, or posting a matching background picture to make sure your site design matches the site idea.

It is also possible to change the colour scheme of the pet lovers dating website by using the colour editor tool in the administration panel. It is a lot of fun actually: you can play around as much as you can and restore default settings in no time, and start all over again!

If you have a ready logotype, upload it directly from the special section in the admin panel of your Dating Pro CMS. If you do not have a logotype, contact our professional designer team and they will create it for you.

You can make use of a certain feature called holiday logos. Holiday logos are set to display for a short period of time for special occasions. For example, Love Your Pet Day, which is observed and celebrated on February 20 in the United States, would be a great holiday to observe. Upload a modified version of your logotype, or a completely new image, to have it displayed on your website throughout the day. Please mind the logo image sizes to make sure your website looks neat.

Website content

The next big thing is adding text information, advice, FAQs, funny stories and articles that your site members will enjoy reading and referring to.

You can post news about anything in the world, pets-related or not. Do it on your own, posting both text and pictures to your news pages, or use the RSS feeder to import news from external sources. With the RSS feeder you can also import weekly horoscopes for pets and their owners. Just make sure to create a cron job in your control panel for the feeds to be updated regularly. Have you cringed at reading the last sentence? No need to worry: our dedicated support team can manage cron jobs setup for you during site installation.

Your site members can send e-Cards and kisses to one another directly on the website. Every image and wording can be changed by the site administrator to match the site niche idea.

You can give user types pet-related names. Instead of the usual man/woman selection your site members will have a choice of, say, Puppies, Adult Dogs, Senior Dogs, etc.

Website monetization

With the Marketing tool, you can run promo campaigns to attract more visitors to your website, and calculate campaign revenue.

Posting banners on your website is a nice way to: a. monetize the site by offering banners as a paid service to site members or by placing third-party banners for a fee and b. promote anything you want with an image / HTML code / JS code.

With the built-in Gift Store, you can sell pet-related merchandise, gifts, care items, pet food, and so on.

Dating Pro website builder offers a flexible pricing editor to help you create different membership periods, set prices and membership permissions.

Names of site memberships, for example Silver membership or Gold membership, can also be changed: Puppies & Senior dogs, or Pets & Pet owners, and more.

Use your imagination and you will succeed in building a website of your dreams. Our team is always here for you every step of the way.